Double Good · 2021 — now

Fundraising infrastructure at Double Good

The unglamorous parts of a platform people trust with real money — payouts, identity, growth loops.

$200M+ raised · payouts 70% faster

Case study in progress — the short version:

Five years of design for Double Good’s Virtual Fundraising platform. Rebuilt the payout experience (70% faster), introduced identity verification with 2FA, and shipped growth work that moved real numbers: +7% conversion from A2P messaging, +11% daily shares from seller templates.

The full write-up is coming. If you want the walkthrough sooner, email me.